Egg promotion campaign launched – BusinessGhana


The Coordinator of the Ghana National Egg Campaign (GNECS) Secretariat, Mrs. Comfort Kyerewa Acheampong advised Ghanaians, especially pregnant women, nursing mothers and children to consume one egg daily due to its nutritional value .

She said the egg is a rich source of protein and vitamins, so it is essential for healthy growth and development.

Ms Acheampong gave the advice last Tuesday at the launch of a new national egg promotion campaign dubbed ‘Eggstra-O’ in Accra.

“For a healthy life, we must include eggs in all diets, for our general well-being.

“Women, especially nursing mothers and children, should be encouraged to consume eggs because of the many benefits they have for fertile development, muscle development and general body functioning,” she said. declared.

Eggstra-O Campaign

The Eggstra-O campaign implemented by The Little Cow Consulting Limited, in collaboration with GNECS, was funded by the American Soy Association and the Global Initiative on Soy for Human Health (ASA/WISHH).

The campaign, which was themed “Eggstra-O Nutrition for All”, aimed to educate Ghanaians on the nutritional and health benefits of egg consumption to help counter the myth surrounding eggs.

It also aimed to provide knowledge on the best ways to cook eggs to avoid losing their nutritional value.

Little Cow Consulting Limited Team Leader Ms Ndidi Fordjoe said the campaign would continue until the end of December 2022, adding that it would include targeted training for poultry value chain stakeholders Across the country.

She said it will also run activities focused on public education, such as a roadshow called “The Eggnite Roadshow” and institutional visits to the regions of Greater Accra, Central, Eastern, Volta, West, Upper East and Upper West.

“The educational institution will provide healthy egg nutrition for selected schools, hospitals and religious organizations.

The goal is to raise awareness of eggs as a nutrient-dense source of protein for all, which will in turn result in a thriving poultry industry in Ghana,” she said.


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